What's your single BEST method to WOW a customer?

We all talk about providing great service to our customers but many are not sure how to go above and beyond to do just that. Let's all share our BEST ideas and help our fellow Alignable members. Thanks to all.

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Answers (1-10)

To be truly successful, innovative business people must learn the art of Positively Outrageous Service -doing the unexpected unexpectedly and giving the customer more than he or she could hope for.

When a customer has an unexpected positive service experience, they can’t help but say, WOW! And, this is the best part…they are compelled to talk about it.

Here are some simple ways to WOW your customers:
☞  First, love what you do and your customer will feel your passion to serve them
☞ This one is huge for me (& my clients love this) > Always respond to questions or follow up where the job is in production, 'never' let an email go to the next day, even if you do not have an answer, let them know & what you will do to find the answer, keep in touch, also add personality to each response ;)
☞ Always offer a solution  - put your feet in their shoes & find the best option.
☞ Do what you said you were going to do.

☞ Give them more than they expected.
☞ Express your gratitude!

“Treat Others How You Want To Be Treated”. It’s simple: do business the right way.


One thing I like to do for my wonderful and amazing customers is not just tell them how much I appreciate their business, but also show them how much I appreciate their business by giving back to them a token of my appreciation. Some of the ways I do this is by asking them what’s their favorite restaurant in town and then I’ll buy them a gift card with a hand written thank you card that reads “Enjoy a dinner on us” or sometimes I’ll send them to a day spa for a mini vacation away from stress. I’ve even sent customers out on the Oddesy Dinner cruise in Boston which they absolutely loved. People don’t remember things, they remember moments, give them a moment they’ll cherish forever. <3

Enthusiasm get's their attention, knowledge get's their business & listening to them keeps them coming back for more!!

I believe that the single best way to wow a customer is to always give them more then they expect. People remember the little things and it’s part of the ‘And then some rule’. Anyone can do what is promised but it’s usually the little bit of extra that makes you stand out from the rest. Do more... Give more... Grow more...  Golden Rule: You must give to receive... 

Our employees adhere to our C.A.R.E. policy which stands for Communication, Appreciation, Response & Enthusiasm.  Our team employs these four points in every interaction.  Communicating respectfully and engaging in the conversation.  Appreciating both old and new clients equally, treating others as we desire to be treated.  Responding quickly and concisely to our clients' needs.  Having an enthusiastic "can do" attitude leads to accomplishing the goal.

Business from Spring Valley, NY
Answered on Dec 25th, 2018
1. Do what you said you were going to do The first step to wowing your customers is not upsetting them in the first place. That starts with doing exactly what you said you were going to do, without exception. This can be extremely difficult, but it's a must if you're truly dedicated to impressing customers. The key to this is internal communication within the company. Make sure everyone knows what was promised to the customer, and ensure all deadlines and deliverable are met. 2. Follow up when they least expect it If you get the element of surprise on your side, it's easy to wow a customer. Particularly if you're an entrepreneur or small business owner. Your personal touch can go a long way to building a longstanding business relationship. Pick up the phone and ask your customers how your product or service is treating them just for the sake of doing it--no strings attached. This has two distinct benefits. First, it lets you know early on if they are having any problems you need to remedy. Second, if everything is great the customer still has the satisfaction of knowing you're thinking about them and that you care. Good will goes a long way. 3. Give them more than they expected This can come in the form of a free gift, such as access to the next generation of a product or simply applying a new rebate that wasn't offered when they purchased. Everyone loves to feel like they are getting a good value, and any little things beyond the norm that a business can offer to existing customers are a plus. This also comes in the form of customer service. Giving a customer more help and support than they are expecting helps create brand advocates that eventually bring in more customers. 4. Offer them something they didn't know they needed Here's your opportunity to consider the up-sell, but you can approach it in a delicate way. It's important to make sure your customer knows about everything you offer, in case they have a need they didn't realize your company could fill. This happens all the time when a customer comes to a business for one specific thing and never considers other products or services. It's up to the business to remedy that. To go for the softer up-sell, this is an opportunity to give your customers free trials of other products or services related to what they already have. If you can address another one of their pain points, they will be grateful for it. 5. Express your gratitude There are plenty of creative ways to thank people for their business, and it doesn't have to be a complicated thing to make a big impact. The key is to put in the effort and do it. The simplest way is to send a little birthday gift--whether it's a box of brownies or a coupon code for your own services. Beyond that, think about ways to support your customer's business. It could be as easy as attending an event they are hosting. The key to all of these tactics is to be supportive in the truest sense of the word. If you have your customers' backs and you continually wow them, you can look forward to more business and more referrals. All that effort you put into landing customers will be paid back in spades.

Everyone has different methods that work for them. I say just be YOURSELF. I have always found that the combination of being honest, creative, knowledgeable about your product or service  and genuine will go very far. Many sales people or people in any roles relating to  obtaining new business, will say whatever it takes to get the business. We have all heard and seen it......over promise and under deliver. But when a problem arises most of those people will deflect the issue to another department. As it is not something that they can't "handle". By genuinely taking an interest in your clients business and doing a simple thing as being the one to initiate the contact with the department that is handling said issue, you will build lasting relationships and a trust level. And that is what will have your prospects becoming clients and past clients bringing their business back to you again and again.

Probably pick up the phone and say hello.  With today's tech world no ones seems to answer the phone.  That's why sites like this may help bridge the gap.  So many ways to reach a customer or center of influence without the phone, BUT the phone is still the boss.  Pick it up and wow your next customer or current customer today.
Service!!! However, what does a Service mean to WE? WE believe Service means more then the "customer is always right". WE believe Service means more then being polite, professional and/or available. WE believe Service is a partnership between two individuals for the betterment of both parties...It means having quality products...It means being available as a human, not as a computer automated machine...It means using technology as a tool not as life...It means partnering with a customer every step of the way not just when you gain their business...It means finding the best product for your customer not for your profit...It means being part of a community...It means being understanding and supportive of everyone equally but fairly...It means being human on your best days and on your worst days...Simply put for WE...It's not about you, it's not about me, it's all about WE!!!