Discover Your Ideal Customer

Who is your ideal customer?

In this insightful video, marketing experts, John and Sue, delve into the crucial process of identifying your ideal customer and referral partner to supercharge your business. Learn the importance of understanding who your product or service serves and how to tailor your marketing to address specific pain points.

What you will learn:

• Your business is not for everyone! It's important to focus on creating a detailed customer avatar that represents your ideal client.

• Hear real-world examples, showcasing the effectiveness of honing in on specific segments within your market.

• Learn more about the significance of research and understanding the language and preferences of your target audience.

• Discover the impact of speaking directly to your audience rather than employing generic messaging, drawing parallels to magnets that attract the right customers and repel the rest.

There are many practical aspects of building a customer profile. Watch now to learn more!

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